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Senior User Acquisition manager

Remote · Marketing
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Responsibilities

  • Develop and implement user acquisition strategies;
  • Manage advertising budgets to drive growth and achieve set performance and ROI targets;
  • Close collaboration with the creative team: providing feedback on tested ad creatives, setting goals, and proposing new hypotheses for testing;
  • Conducting A/B tests and analyzing data to optimize performance and launch effective advertising campaigns;
  • Collaborate with cross-functional teams (including product and analytics) to ensure seamless integration of user acquisition strategies with product launches and updates.

Requirements

  1. Required Experience

    • Last 4 years of experience with large, growing products in a User Acquisition role.
    • Mobile Apps: Proven track record of working with subscription-based monetization models. Web2Web (optional) + Web2App experience is also important.
    • Experience with international products and markets (EU, USA). English language proficiency.
  2. Budgets

    • Budget Management: Proven experience successfully managing budgets of $100k+ per month on Facebook (FB).
  3. Analytics

    • Proficiency with MMPs: Appsflyer / Adjust.
    • Proficiency with analytics tools ( Google Analytics, Firebase, Amplitude, Appmetrica).
    • Experience in conducting A/B tests, their evaluation, data analysis, and working with BI tools.
  4. Knowledge of Channels and Platforms

    • Acquisition Channels: Deep understanding of FB/Meta specifics; experience with other user acquisition channels is a plus.

How we hire: 

  • HR interview 
  • Hiring manager interview
  • Test case 
  • Final interview with CEO
  • Reference check

Conditions

  • Professional development – paid training and courses, online / offline lectures, workshops and trainings. Our employees take part in all major IT meetups;
  • Adaptation – qualitative onboarding, we help to quickly and smoothly solve all problems. regularly collect feedback throughout the trial period;
  • Career development – Review is conducted every 6 months, we monitor results and help improve performance;
  • Balance between work and personal life – ability to conveniently build your work schedule, take vacations and days off without a bunch of approvals and bureaucracy;
  • Health – extended voluntary health insurance (on the territory of Montenegro);
  • Office space – a cool office in Montenegro, with comfortable workplaces and lounge areas;
  • Relocation – we offer a full package of documents for those who are ready to move to Montenegro, and we help with obtaining a residence permit;
  • Prequel+ – premium access to the entire Prequel product.
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