User acquisition manager

We are seeking an experienced Senior User Acquisition Manager with a background in high-growth, subscription-based mobile products.

This role is essential for driving user acquisition strategies across global markets, managing significant ad budgets, and optimising acquisition funnels. You will work closely with cross-functional teams, including analytics, product, and creative, to support growth objectives and improve overall acquisition performance.

• Lead and execute UA strategies for international subscription-based products, focusing on App - IOS, Android; Web2Web and Web2App funnels.
• Manage substantial ad budgets, exceeding $100,000 per month on Facebook/Meta, to drive growth while meeting performance and efficiency targets.
• Collaborate closely with the creative team to provide feedback on tested creatives, set clear objectives, and propose new testing hypotheses.
• Conduct A/B tests, analyze data, and leverage insights to optimize performance and drive effective campaigns.
• Partner with cross-functional teams, including product and analytics, to ensure seamless integration of acquisition strategies with product launches and updates.

• Experience: 4+ years as a Senior UA Manager, with proven experience in managing international subscription-based apps.
• Deep understanding of Facebook/Meta dynamics, experience in additional channels as a plus.
• Strong experience with U.S. and EU markets; English language knowledge is required.
• Proven success in managing monthly budgets over $100,000 on Facebook/Meta.
• Proficient in Mobile Measurement Partners (MMP) tools such as Appsflyer and Adjust, as well as analytics platforms like Google Analytics, Firebase, Amplitude, and Appmetrica.

How we hire: 

• HR interview
• Tech interview
• Test case
• Reference check

• Professional development — access to paid training and courses, online/offline lectures, workshops, and trainings. Our team participates in all major IT meetups;
• Adaptation — qualitative onboarding, we help to quickly and smoothly solve all problems and regularly collect feedback;
• Career development — Review is conducted every 6 months, we monitor the results and help improve performance;
• Equipment — everything you need to work: powerful, additional monitors, phones\devices\ software license;
• Balance between work and personal life — the ability to conveniently build your work schedule, take days off without a bunch of approvals and bureaucracy;
• Health — the opportunity to obtain extended voluntary health insurance (on the territory of Montenegro);
• Office space — a cool office in Montenegro, with comfortable workplaces and lounge areas;
• Relocation — we offer a full package of documents for those who has opportunity to join an office space in Montenegro, and we help with obtaining a residence permit;
• Prequel+ — premium access to the entire Prequel product.